Development of Multimedia and Wisdom Culture of Organic Brown Rice Producing of Community Enterprise Banjan Moo 1 Tambol Non Na Jan, Na Khu District, Kalasin Province

Abstract

The purposes of the research were to develop of multimedia for making organic brown rice in Ban Chan Moo 1 Tambol Non Na Chan, Na Khu District, Kalasin Privince and to evaluate the satisfaction of multimedia users. The target group was 35 representatives in the research area. Tools used in this research consist of 1) study of processing participatory organic brown rice, 2) the development of multimedia, 3) assessment of performance of the multimedia and assessment of satisfaction of the multimedia users. Statistics used in data analysis were mean and standard deviation.

The research findings were as follows: 1) Brown rice processing called “Soak-Steam-Dry-Crack”

2) The multimedia developed with the presentation of 5 main menu (Knowledge of organic brown rice, Local wisdom of making organic brown rice, The Enterprise of Brown Rice Group, Videos of making organic brown rice knowledge, and creators) had highest level of performance evaluation, 3) Satisfaction of multimedia users were at the highest level.