• Editors must strive to meet the needs of readers and authors.
  • Editors must constantly improve the journal.
  • Editors must ensure the quality of the material they publish.
  • Editors must champion freedom of expression.
  • Editors must maintain the integrity of the academic record.
  • Editors must preclude business needs from compromising intellectual standards.
  • Editors must always be willing to publish corrections, clarifications, retractions, and apologies when needed.