Effect of corporate social responsibility on employee job performance: A case study of household products manufacturers in southern China

Abstract

In order to study the relationship between employees perceived of CSR activities which hold by organizations influence employee job performance, this paper integrates Corporate Social Responsibility Theory (CSR Theory) and Social Identity Theory (SIT) in a new model. The proposed model employs organizational commitment as the mediator to study the relationship between employees perceived of CSR and employee job performance. The research employs quantitative research and distributes questionnaire to 281 respondents who are the staffs working in household products manufacturers in southern China. The data has been separated in five parts to analysis, they are demographic data of respondents, variable analysis of means, variable analysis of factor analysis, variable correlation and the result of hypothesis. The results of this study showed that employees perceived of CSR have positive influence on employee job performance.