Innovation to promote tourism, automatic bicycle rental system with QR code technology.

Abstract

The objectives of this research were 1) to explore the needs of communities in using innovation to promote tourism, 2) to develop an innovation to promote automatic bicycle rental with QR code technology, 3) to assess the quality of tourism innovation, and 4) to find satisfaction in using innovation to promote tourism. The sample group consisted of 99 people in the Kaeng Loeng Chan Sub-district community, Muang District, Maha Sarakham Province. Determine the number with the Tarot Yamane table at an error of ± 5. The system development process uses 5 steps of SDLC. The system development process using SDLC is 5 steps. The tools used in the research were a questionnaire on demand for innovative tourism promotion, an automatic bicycle rental system with QR code technology, Quality Assessment, and a Satisfaction Questionnaire. Statistics used in the research were Average and Standard Deviation.

           The research results showed that 1) the community demanded innovation to promote the automatic bicycle rental system with QR code technology. Overall, it was at the highest level on all sides. ( = 4.96, S.D. = 0.58). The results of the development of innovations to promote tourism in Kaeng Loengchan automatic bicycle rental system with QR code technology consists of 9 components: 1) Subscription System, 2) Member Management System, 3) Bicycle Rental System, 4) Bicycle Rental Management System, 5) Bicycle Management System, 6) Payment System,             7) Bicycle Return System, 8) notification system and 9) Reporting System. Divide users into 2 groups: bicycle rental care staff and general users 3) the result of the quality assessment of innovation was at a high level on all sides ( = 4.40, S.D = 0.58). 4) the results of questionnaires about community satisfaction towards tourism promotion innovation found that the overall satisfaction of all items was at the highest level ( = 4.71, S.D. = 0.51 ).