Infographic Creation and Technology Transfer for Promoting the Use of Community Enterprise Legal Advisory Web Applications

Abstract

This research is a research and development study focusing on designing and creating infographics that can effectively present information in an engaging, easily comprehensible format through the use of graphics and concise text. The objectives of this research were to 1) design and create infographics, 2) evaluate the quality of the infographics, 3) implement technology transfer, and 4) assess satisfaction with the technology transfer process for promoting the usage of a legal consulting web application for community enterprises.The target group consisted of 30 participants, including community enterprise members and farmers from Khok Klang Sub-district, Lamplaimat District, Buriram Province, and legal consultants from Surin Province. The research instruments comprised infographics, an infographic quality assessment form, and a technology transfer satisfaction evaluation form. The researchers designed and created infographics, evaluated their quality, conducted technology transfer, and assessed satisfaction with the technology transfer process. Basic statistical analysis was performed using the mean and standard deviation.

         The research findings revealed that 1) the developed infographics effectively communicated information through graphics and concise text, successfully capturing attention and presenting information about the legal consulting web application for community enterprises in an easily understandable and quickly accessible format. 2) The overall quality assessment of the infographics was rated at the highest level ( = 4.58, S.D. = 0.45). 3) The technology transfer results showed that the target group demonstrated good understanding, particularly regarding laws related to community enterprises and the role of legal consultants. They were also able to effectively utilize the legal consulting web application for community enterprises. The overall satisfaction with the technology transfer process was rated at the highest level ( = 4.75, S.D. = 0.41).