Development of Motion Graphics Media Using Design Thinking Process for Publicizing the Computer Graphics Department Development of Motion Graphics Media Using Design Thinking Process for Publicizing the Computer Graphics Department

Abstract

This research aimed to 1) analyze the creative thinking process for developing the content of motion graphics media, 2) develop motion graphics media to promote the field of computer graphics, and 3) evaluate the motion graphics media. The research instruments were 1) a questionnaire on the information needed about the field of computer graphics, 2) a prototype motion graphics media for promoting the field of computer graphics, and 3) an evaluation form for motion graphics media from experts who were judges. The sample groups used in the research were 1) 97 students of the field of computer graphics at Surin Vocational College, and 3 experts who were judges for the national vocational skills competition. The results of the research found that 1) the creative thinking process used in developing the content of motion graphics media consisted of understanding, definition, creation, simulation, and testing. The needs of the sample group who wanted to know about the field of computer graphics included the curriculum, the program used for studying, and what careers they could pursue after graduation. 2) The development of motion graphics media consisted of the following steps: pre-production, production, and post-production. 3) The results of the evaluation of motion graphics media had an average score of 90 points, winning the second runner-up award at the gold standard level. Therefore, the motion graphic media that promotes the field of computer graphics can be used to promote further education.